What is a shortcode

Shortcodes: explanation and helpful plugins

Shortcodes can make your life a lot easier - or they can make you a lot of work. Find out here what exactly shortcodes are and how you can use them correctly.

What are shortcodes?

Shortcodes are shortcuts with which you can quickly and easily integrate extensive content into WordPress. To do this, you write them directly in the editor, in which you also write your articles. These codes are written in square brackets, e.g. B. the code implemented by default in WordPress.

If a visitor comes to a page later Normally, pages in WordPress, in contrast to posts, are used more for content that is rarely changed and should be quickly accessible for visitors from anywhere, such as the imprint. More, on which you used shortcodes, the shortcuts in the square brackets will be replaced according to their implementation in the blog. For example, the blog reader is shown a gallery with graphics from the media files instead of a gallery.

It is also possible to include certain sections of text using shortcodes. So you can z. B. specify that the text between and for the blog reader is highlighted in red.

The pros and cons of shortcodes

The biggest advantage of shortcodes is that you can use them to quickly and easily access formatting that is repeated frequently. Not only do they save space, they also make dynamic content possible in the first place. Even users without programming knowledge can use them. These abbreviations are very user-friendly because you can easily adapt them to your own needs. And last but not least, shortcodes are not on postsNormally, posts in WordPress, unlike pages, are used to publish content that has a certain degree of topicality and should be automatically linked in the blog view. More limited, but can also be used in the sidebar or in widgets.

As practical as shortcodes are, they also have disadvantages. A WordPress theme is a design template on which the appearance of the associated website is based. More or Plugins A plugin is an extension that can be integrated into WordPress and provides additional functions. More of your own that you can use. If you uninstall the theme or plugin, but the codes do not disappear. You then have to remove this by hand.


There is a blog for all areas of your blog. A blog is a special form of a website that has the character of a public diary or magazine. More plugins that provide you with a wide range of shortcodes. Some plugins also allow you to write your own code.

Last Updated Shortcodes gives e.g. the date and time of the last change to a post. While WordPress Shortcodes 20 shortcodes for tabs, ButtonsButton is the English term for button and describes a button on a website. More or lists that you can use for your projects. There is also an editor for your own codes. Shortcoder also offers you an editor in which you can write individual shortcodes. When a website is called up, the browser receives an HTML document in which, among other things, the text to be output and the associated structuring data are stored on the basis of which the content is displayed. More, JavaScript or other snippets.

A little more extensive support is provided by premium plugins that are subject to a fee, such as Supreme Shortcodes, which offers over 100 pre-defined codes for buttons, boxes, price displays and much more. Or the Vision - WordPress Shortcodes Plugin, which offers a similar variety but with a slightly different design.

In order not to lose track or to overdo it, with this large selection it is important that you first think about what you actually want to achieve. Only then should you look specifically for the corresponding plugins.

Program it yourself

If you cannot find what you are looking for among the existing plugins, you can also program your own shortcodes. To do this, edit the functions.php file of your blog.

However, this requires a little background knowledge. If you want to give it a try, you will find tips and assistance in the WordPress Codex, the online manual for programming in WordPress.


With shortcodes, a wide range of functions can be easily integrated into your WordPress blog. So that you don't lose track, it is important to proceed in a structured manner and only use these codes where you really need them. This makes it easier to make changes later. Remember: use shortcodes because you need them, not because you can.